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Social Media


LinkedIn is known (sometimes notoriously) for being the most formal of the social media platforms. You won’t find Instagram’s casual beach pictures, Facebook’s updates about a personal relationship, or Snapchat’s wild partying videos. Instead, you will find relevant news about a multitude of industries, requests for freelance work, and promotions for open positions at a[…]

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While Facebook and Instagram may be better equipped with tools to help businesses promote their content, Twitter can be an extensively powerful asset if it is utilised correctly. 140-character tweets may seem confining at first, but it serves as motivation to make sure every word counts. Listed below are 5 ways Twitter has the capability[…]

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The Internet has risen to become one of the most powerful tools that businesses can utilise to reach their chosen target audience. It is so powerful, in fact, that the 21st century has seen the rise of an entirely new industry in itself: digital marketing. Digital marketing has consistently proven itself to be highly effective[…]

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The Internet has brought unprecedented change to the way businesses reach their consumers through advertising; gone are the days of relying solely on having print ads noticed, or paying top dollar for premier spots on radio or television channels. Today, with the vast ubiquity of smartphones and constant Internet access through various other tools, the[…]

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