What is Google Retargeting?
Google remarketing places cookies in your visitors’ devices and activates an advert to appear on their screens and sites that they visit at a later date. These adverts serve as a reminder to your customers that they were on your site and looking at your products. It could be something as simple as a text ad saying, ‘Hey Bob, do you still want to buy that screwdriver?’ Or an image to remind Marie that she was checking out pool covers. You get the picture. But will Marie and Bob?
Produce the best results for your campaign
Google Remarketing Mastery
Tailored Cookies
We create tailored cookies to reach your target audience.
Re-engage
We understand how to interpret the decision-making process and when to re-engage with your customer.
Styled
Building a variety of ad styles to suit likely situations.
Conversions
We understand how to create ads that convert.
Reasons customers leave
Solving Bounce Rates
DISTRACTIONS
Customers should not be easily distracted or feel overwhelmed by your site
Needle in a haystack
A customer needs to be able to find what they are looking for
TRUST
Customers need to feel comfortable with your site and product
FORGETFUL
If a customer decides to visit your site later, you want them to remember who you are.
We're here to assist you
Remarketing Management
So you want to improve your remarketing?
Fortunately for you, that’s our job. With 40 years of technical prowess between us and as official Google Partners™ we are up-to-date with the latest Google Remarketing advancements, tools and services.
Working for some of Australia’s largest companies, we know how effective a remarketing campaign can be. If it is not part of your strategy, you face missing out on re-engagement and the prospect of a large proportion of your customer base falling through the cracks. And nobody wants to be down there.
How much is it going to cost?
That’s a good question. The answer is, it depends on how well we do. Yes, we get paid on performance, so it’s in our interest (as much as yours) to produce the goods and get Hank and Marie shopping on your site. To make things even easier, we produce customised reports that you will be able to decipher. They contain only the relevant information you need to keep track of your marketing strategy and are clear enough for you to see what’s going well and what’s going even better.
